25.12.4
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With extensive experience in the fast-paced world of B2B tech marketing, I have successfully worked for leading global companies such as Pegasystems and USU Software. My expertise lies in creating innovative marketing strategies that blend creative storytelling with data-driven insights, resulting in campaigns that resonate deeply with audiences and deliver exceptional ROI. At the core of my approach is a passion for elevating brands through integrated marketing programs that achieve tangible impact. Whether launching dynamic events, hosting sophisticated webinars, or optimizing digital platforms to boost lead generation, I thrive on transforming complex challenges into effective business solutions. My work is guided by a strategic vision aligned with business objectives, ensuring every campaign not only captures attention but also drives conversions. I firmly believe in combining creativity with data to craft stories that are both memorable and measurable. My ability to balance the art and science of marketing has consistently enhanced conversions, increased brand discovery, and improved customer engagement for the companies I have partnered with. In addition to my professional achievements, I am dedicated to fostering a culture of innovation and collaboration. Leading with empathy, I encourage teams to push creative boundaries while setting clear, objective goals. My leadership style centers on empowering others to excel and deliver results any business would proudly stand behind.

Work Availability

  • full-time

Work Experience

Senior Growth Marketing Manager
USU Software
Dec 1, 2024 - Present
Growth Marketing Manager
USU Software
Nov 1, 2022 - Dec 1, 2024
Marketing Automation Analyst
Pegasystems
Nov 1, 2020 - Nov 1, 2022
Digital Marketing Account Manager
Integrated Digital Strategies
Apr 1, 2019 - Nov 1, 2020

Credentials from

Wharton Talent Network
May 5, 2025
May 5, 2025
Selling Ideas: How to Influence Others and Get Your Message to Catch On
Preview image for credential Selling Ideas: How to Influence Others and Get Your Message to Catch On
Selling Ideas: How to Influence Others and Get Your Message to Catch On
  • Consumer Psychology
  • Social Psychology
  • Influence
  • Word of Mouth
  • Social Networking
  • Storytelling
  • Marketing
  • Viral Marketing
May 5, 2025
May 5, 2025
Digital Marketing Certificate Program
Preview image for credential Digital Marketing Certificate Program
Digital Marketing Certificate Program
  • Digital Marketing
  • Viral Marketing
  • Marketing Analytics
  • E-Commerce
  • Social Media
  • Customer Centricity
May 2, 2025
May 2, 2025
Marketing Analytics: Data Tools and Techniques
Preview image for credential Marketing Analytics: Data Tools and Techniques
Marketing Analytics: Data Tools and Techniques
  • Marketing Analytics
  • Market Research
  • Data Collection
  • Regression Analysis
  • Conjoint Analysis
  • Viral Marketing
  • Social Media Analytics
Feb 18, 2025
Feb 18, 2025
Managing the Value of Customer Relationships
Preview image for credential Managing the Value of Customer Relationships
Managing the Value of Customer Relationships
  • Customer Centricity
  • Managing Customers
  • Customer Equity
  • Customer Acquisition
  • Customer Lifetime Value